Managing email lists and sending out weekly recaps of your posts can be like managing a zoo at times. Thats where Zookoda comes in to play, making email marketing easy as, well, sending an email. The idea behind zookoda is great, especially for blogs that regularly post how-tos or other advice/tips. Allow your readers to subscribe to your email list, send out daily, weekly, monthly emails or reminders about posts. You can select how much to include in your emails as well.

One of the other nice features about zookoda is the fact that it come with some pretty good boiler plate letting the end user know that they signed up to receive the email. The only downside for me at the moment is that I have not received the verification email required to complete my registration (its been two hours since I registered). I’m used to signup, verify, play. Usually its a quick process, not this time. I’m not sure if its related to an influx of traffic and signups or just general wonkiness on the system.

If it works right (eventually) I’m looking to use the zookoda system on LinuxTracker.org in place of the current email system. I like the idea of having it setup so that my users can opt in to a weekly digest of site updates as it makes it easier to communicate, and zookoda looks like it will do the trick. For the less savvy webmaster (for who setting up a mail list server could be a problem) this is an easy out. One other thing that concerns me is that its “free”. I don’t know if it will be free for if they plan to subsidize it with ads, something we will have to see.

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